Involver made an announcement today that they are getting snapped up by Oracle. This is Oracle's third social acquisition following Vitrue in May and Collective Intellect in June. Considering there are quite a bit of overlap between Involver and Vitrue and rumors that Involver was on the market looking for buyer, it does not look like it was a great exit for folks at Involver.
 |
| Oracle is on an acquisition roll; who will it be next? |
What is certain, however, is that there is a definite pickup in level of acquisitions in social media marketing and analytics space.
